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Por que contratar uma agência especializada em SEO?

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  3. Por que contratar uma agência especializada em SEO?
  • Francesca Rodrigues
  • 11 de junho de 2020
  • Marketing Digital
  • 150 Comentários

Uma agência especializada em SEO sabe exatamente o que deve ser feito para aumentar o número de visitantes do seu site e transformá-los em clientes.

O sucesso na internet depende de uma série de técnicas que precisam ser implementadas para que o seu site e blog sejam visitados.

O SEO, do inglês Search Engine Optimization, é uma otimização dos conteúdos desenvolvidos e publicados no site e blog para serem encontrados nas primeiras páginas dos motores de busca.

Simplificando, são técnicas utilizadas que atendem as exigências do Google, por exemplo, possibilitando que a página da sua empresa seja apresentada entre os primeiros itens de uma pesquisa.

Nesse post apresentamos a importância em contratar uma agência especializada em SEO, para que sua empresa tenha sucesso na internet. Continue lendo e saiba mais a respeito!

Qual a importância do SEO para meu blog?

De nada adianta desenvolver conteúdos magníficos no blog da sua empresa, se eles não estiverem adequados às exigências dos motores de busca, em especial, o Google, que é o mais utilizado no Brasil.

O Google cria regras e estabelece critérios para selecionar as primeiras páginas que irão aparecer quando ocorrer a busca por um determinado assunto.

O SEO é o caminho para que seu blog ganhe destaque nos mecanismos de buscas, no entanto, isso exige:

  • estudos, 
  • pesquisas,
  • aplicação de regras,
  • acompanhamento e manutenção do blog.

Portanto, sem SEO, sem visitas!

Quais são as vantagens de contratar uma agência especializada em SEO?

Uma agência especializada em SEO estará desde o início do projeto de desenvolvimento do site ou do blog pensando em atender as exigências dos motores de busca.

Nos casos onde já existe uma página criada, ela irá estudá-las e adequá-las às regras. Dentre as vantagens em contratar uma agência especializada podemos destacar:

Escolha assertiva de palavras-chave

Todo post deve possuir palavras-chave que são as utilizadas nos sistemas de busca, portanto, é importante saber quais são as mais pesquisadas pelos usuários.

Dentro do texto essas palavras precisam estar localizadas em locais estratégicos e devem constar um determinado número de vezes.

Otimização do marketing de conteúdo

A agência especializada em SEO otimiza o marketing de conteúdo, uma vez que estuda as mudanças realizadas pelos motores de busca, com relação às regras estabelecidas para pontuação e boa colocação nos resultados de pesquisas.

A otimização dos posts precisa ser realizada cada vez que novos critérios são adotados e isso só é possível se houver um acompanhamento especializado.

Melhores resultados em buscas orgânicas 

Com as otimizações e atendimento às necessidades do SEO, o site estará sempre adaptado.

Com isso, ele é mais facilmente localizado pelos motores de busca, o que levará a um aumento nos resultados das buscas orgânicas, que são aquelas que ocorrem sem investimentos em publicidade e que aparecem nas primeiras páginas de pesquisa.

Diminuição de custos

A contratação de uma agência especializada em SEO diminui consideravelmente os custos da sua operação, uma vez que todas as ações são tomadas considerando o bom posicionamento do site nos motores de busca.

A agência está preocupada em combinar conteúdos relevantes com técnicas para o atingimento dos objetivos, o que ajuda a diminuir a necessidade de especialistas internos em sua empresa.

Otimização do site

Finalmente, a agência especializada em SEO está todo o tempo pensando na otimização do site sob todos os aspectos, buscando alternativas e verificando tendências e novas regras estabelecidas.

Se sua empresa ainda tem dificuldades em se posicionar na internet, contate a witu.digital, uma agência especializada em SEO plenamente capacitada a dar uma nova dinâmica ao seu site!

Compartilhe

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