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4 tendências sobre uso de vídeo

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  3. 4 tendências sobre uso de vídeo
  • Francesca Rodrigues
  • 7 de abril de 2021
  • Inovação
  • 82 Comentários

Conhecer as tendências sobre uso de vídeo é descobrir o que o público está preferindo e o que vem fazendo muito sucesso nas redes sociais e internet.

O mundo digital é dinâmico e as mudanças são muitas, por isso, é fundamental estar sempre atento às novidades e ao que agrada o seu público.

Para conquistar leads e aumentar a taxa de conversão, é necessário investir e produzir conteúdos que chamem a atenção para que milhares de pessoas curtam e compartilhem.

Para isso, preparamos para você 4 tendências sobre uso de vídeo que sua empresa precisa utilizar para atrair mais tráfego para o seu site e páginas.

Continue lendo nosso post e saiba mais sobre esse interessante e importante assunto!

Principais tendências sobre uso de vídeo

Seu negócio adota nos projetos de marketing digital a utilização de vídeos?

Se ainda não faz isso, é importante rever esse posicionamento, pois essa ferramenta cada vez mais vem ganhando espaço e a preferência de muita gente.

Existem detalhes que precisam ser avaliados e verificados quando da produção de vídeos, e para isso preparamos este post, que certamente irá lhe ajudar em suas definições.

Confira as 4 tendências sobre uso de vídeo mais valorizadas no mercado atualmente:

Vídeos curtos

Com a chegada do Tik Tok, uma grande mudança pode ser acompanhada no mercado, uma vez que os vídeos curtos ganharam muito engajamento do público.

Esse aplicativo de mídia ganhou espaço e dita novas tendências sobre uso de vídeo no planeta. Diante dessa realidade, o Instagram não perdeu tempo e lançou o Reels, que também se transformou em um sucesso mundial.

Esses vídeos costumam ser vistos quando os usuários estão em trânsito, na academia e nas mais diversas situações em que tenham tempo para isso e o conteúdo possa ser consumido em um curto espaço de tempo.

Facebook Video Ads

O Facebook  Video Ads é uma plataforma incrível para ser explorada e que ganha cada vez mais adeptos.

A entrega desses conteúdos para os mais diversos segmentos e as possibilidades existentes nessa rede social  a transformam em uma das melhores opções de investimento para que sua empresa apareça e conquiste o seu público.

Vídeos 360º

Os vídeos 360º, segundo o blog SEMrush, são os preferidos dos usuários, uma vez que possibilitam a escolha do ângulo que se deseja apreciar as imagens.

Conhecidos também como imersivos ou esféricos, permitem que o usuário “navegue” nas imagens, interagindo e escolhendo para onde deseja focar.

A produção desse trabalho exige:

  • câmera omnidirecional,
  • software de edição específico,
  • player com suporte ao formato 360º.

Vídeos sem som

Os vídeos sem som que apresentam legendas colaboram para o acesso dos deficientes auditivos às publicações.

Além disso, muitas pessoas os assistem sem áudio nos dispositivos móveis, portanto, são excelentes opções para serem produzidos, desde que os devidos cuidados sejam tomados para tornarem-se compreensíveis.

Nesse caso, é importante trabalhar muito bem as imagens e abusar de infográficos, apoiando as informações que deseja-se apresentar.

Se sua empresa ainda não produz ou deseja se aproximar do público aficionado por conteúdos audiovisuais, observe as tendências do mercado e não deixe de aproveitar essa oportunidade para apresentar seus produtos e serviços.

Agora que você já conhece as tendências sobre uso de vídeo, continue conosco e leia nosso post que apresenta o planejador de alcance de vídeo: como funciona!

Compartilhe

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A primeira turma do ano e com conteúdo 100% atualizado! Aproveita o lote promocional no link da minha bio.

#witu #trafegopago #gravatai #sindilojas #gestaodetrafego #anunciosonline #vendermais
2022 foi incrível 🤩 Uma pequena retrospectiv 2022 foi incrível 🤩 

Uma pequena retrospectiva dos nossos eventos do ano e passando para agradecer a todos os nossos parceiros pelas oportunidades de compartilhar conhecimento.

Que venha 2023 e muito sucesso para todos nós!

@sindilojasgravatai
@entidadeforte
@multbiz

#trafegopago #cursos #pedrosobral #witu #trafegoorganico #gestaodetrafego
Obrigado a todos pela presença ontem, na segundo Obrigado a todos pela presença ontem, na segundo noite, do curso  Gestão de Tráfego Pago para Empreendedores, o CGTE 🚀🔥

A quarta edição será em 2023. Nos acompanhem por aqui pra saber as datas ✨

#subido #subidopro #witu #curso #trafegopago
Um pouco mais do nosso curso de ontem sobre Gestã Um pouco mais do nosso curso de ontem sobre Gestão de Tráfego Pago para Empreendedores. ✨🚀

Se você tem interesse em garantir a sua vaga na próxima turma, entre em contato conosco no link na bio. 

#subido #subidopro #curso #trafegopago #marketing #pedrosobral #witu
Entenda nesse vídeo a diferença de Funil de Vend Entenda nesse vídeo a diferença de Funil de Vendas e Funil de Marketing. 🤔🫵🏻

Os dois funis, usados em conjunto, podem trazer ótimos resultados. 

E você? Já sabia a diferença? Deixe aqui nos comentários. 

#subido #subidopro #marketing #trafegopago #witudigital #trafego
A terceira edição do #CGTE está com vagas abert A terceira edição do #CGTE está com vagas abertas!!!!

Se você é empresário ou empresária e PRECISA vender mais através da internet, você não pode perder dois dias INCRÍVEIS de muito conteúdo, de forma presencial, no @sindilojasgravatai.

🗓️ 28 e 30 de novembro de 2022
📍 Boulevard Sindilojas Gravataí 
⏰ 19h30min às 22h

A última turma do ano! Pra começar 2023 com tudo!

Garanta a sua vaga no lote promocional. Link na bio.

#witu #trafegopago #gravatai #sindilojas #gestaodetrafego #anunciosonline #vendermais
Você sabe a importância da Jornada do Cliente no Você sabe a importância da Jornada do Cliente no Marketing Digital? 

Começa no primeiro contato até o pós-venda. Fica nesse vídeo para entender melhor 🚀

Se tiver interesse em um orçamento de nossa equipe de tráfego pago, converse conosco pelo link da bio.

#subido #subidopro #jornadadocliente #cliente #trafegopago #marketing #marketingdigital #witudigital
Uma pesquisa mostra que 41% das empresas que traba Uma pesquisa mostra que 41% das empresas que trabalham com as redes sociais apresentaram melhora nos resultados de venda. 

Isso mesmo que você leu, você já sabia? 

Se ainda não vende através das redes sociais, saiba que nós temos a solução pra você. ✨

#marketing #trafegopago #witudigital #witu #trafego #gestaodetrafego
Hoje vamos falar sobre o Googlebot, responsável p Hoje vamos falar sobre o Googlebot, responsável por indexar rapidamente milhões de páginas por dia em seus resultados.

Você já tinha ouvido falar nele antes? Nos conta aqui nos comentários. 

Solicite um orçamento do seu site personalizado conosco clicando no link da bio.

#googlebot #google #mkt #marketingdigital #paginas #site #trafegopago
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